THE SITUATION IN LATIN AMERICA
We are the Latin America Committee
of German Business
The Latin America Committee of German Business (LADW) draws on the competence of industry to develop business cooperation between Germany and Latin America so as to render it more focused, more efficient, and ultimately more effective. The business-driven body is hosted by the Federation of German Industries (BDI) in Berlin.
An initiative of
Gunnar Kilian, LADW Chairman
„Latin America is an important and promising region for German companies. This is the conviction with which we compete.”
© Volkswagen AG
© iStock | Fyletto
The LADW unswervingly represents the interests of German business vis-à-vis its economic and political partners in Germany and Latin America. It is committed to the consistent expansion of economic collaboration.
© iStock | PhonlamaiPhoto
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Why Latin America?
Strategically positioned between Atlantic and Pacific Ocean, the 650 million predominantly young consumers create an innovation-friendly market with great potential and with a GDP of US$ 5.5 billion. German companies have been making their way here for over a century.
Today they are viewed as part of society. Shared political, economic and social values make Latin America an important ally to Germany, particularly in key areas such as trade, climate protection and energy policy.